Advanced Feature Such As Product Quality Information, Traceability, and Reduce Product Damage Is Escalating Growth of Next-Generation Packaging Market
Next-generation
packaging is an advanced packaging solution that offers features such as
traceability and also provides product quality information. These packaging
solutions help in tracing shipments across different locations and reduce the
chances of product damages. Active packaging, intelligent packaging, and
modified atmosphere packaging. These solution also involve other advanced and
eco-friendly process including waste disposal and air quality testing as well
as the use of clean dilutions to reduce contamination. Intelligent packaging involves the use of
sensors, RFID tags, and indicators are some of the major next-generation
packaging.
The
rising demand for efficient packaging solutions among consumers is fueling the
growth of the next-generation packaging market. Increasing advancement in the
packaging materials coupled with the growing need for sustainable packaging
techniques is again expected to foster market growth. Moreover, the growing
adoption of advanced sensors and QR codes is also fostering the growth of next-generation
packaging market. The advent of active packaging, intelligent packaging, and
modified atmosphere packaging is projected to support the growth of the next
generation packaging market. Furthermore, the growing need for traceability,
product shelf life extension, and product quality information is further
anticipated to propel the growth of the next-generation
packaging market over the forecast period.
North
America is expected to gain significant growth over the forecast timeframe and
this is attributed to the continuous launch of innovative products in the
region. For instance, in November 2020, Argha Films Announces U.S. Launch of
BOPP Film at PACK EXPO 2020. Arlene, a biaxially oriented polypropylene film,
has been used by flexible packaging manufacturers in 60+ countries worldwide
for nearly 4 decades.
Key Developments:
1. In August 2020, Avery Dennison Label and Packaging
Materials have launched Global MDO Next Generation, a semi-squeeze film that
offers enhanced clarity, conformability, and sustainability.
2. In August 2020, Syntegon has introduced its next
generation of heat sealing flow wrappers called Pack 202 to the North American
market. The new machine is a fully automated horizontal flow wrapping machine
for low to medium speeds.
3. In August 2020, Ranpak Holdings Corp. a global
provider of environmentally sustainable, paper-based packaging solutions for
e-commerce and industrial supply chains, today announced the North American
launch of the next generation of its AccuFill® automation technology.
4. In September 2019, Sonoco the sustainable,
diversified global packaging company announced the creation of its new
EnviroSense™ sustainable packaging initiative.
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