Increasing Adoption of Facial Rejuvenation and Approval and Launch of New Products to Augment Growth of Facial Rejuvenation Market

 

Facial Rejuvenation Market

Facial rejuvenation is basically a cosmetic procedure, which aims to bring about a more youthful look to the face. Facial rejuvenation may be achieved through both non-invasive and invasive methods. Non-invasive procedures can range from mild to highly invasive. These procedures have also evolved significantly over the past decade or so. More recently, non-invasive procedures have become popular options for achieving facial rejuvenation.

Market Dynamics

Approval and launch of new products is expected to propel growth of the facial rejuvenation market. For instance, in August 2020, Cutera, Inc. launched its new Fraxis PRO progressive dermal remodeling technology. Moreover, increasing adoption of facial rejuvenation is also expected to aid in growth of the market. For instance, according to International Society of Aesthetic Plastic Surgery, photo rejuvenation was one of the top five nonsurgical procedures for women and accounted for 347,305 procedures in 2019.

Increasing expenditure on personal care products is expected to offer lucrative growth opportunities in facial rejuvenation market. For instance, according to the U.S. Bureau of Labor Statistics, average annual expenditure on personal care products in the U.S. increased from US$ 707 in 2016 to US$ 768 in 2018. Moreover, increasing geriatric population is also expected to aid in growth of the market. For instance, according to the U.S. Census Bureau, the U.S. geriatric population is expected to reach 77 million by 2034.

Among regions, North America is expected to witness significant growth in the global facial rejuvenation market, owing to increasing adoption of facial rejuvenation in the region. For instance, in August 2019, A-to-Zen Regenerative Medicine in Bellevue, Washington, announced expansion of leading menu of skin rejuvenation treatments with state-of-the-art platelet-rich plasma (PRP) Facials and PRP Facelifts for all-natural, age-defying complexion benefits.

Competitive Analysis 

Major players operating in the global facial rejuvenation market include, Merz Pharma GmbH & Co. KGaA, Anika Therapeutics, Inc., Lumenis, Galderma, Allergan (Actavis), Contura Ltd., Fibrocell Science, Inc., and Revance Therapeutics.

The global facial rejuvenation market is witnessing divesture strategies. For instance, in April 2019, Merz Pharma GmbH & Co. KGaA and Laboratoire HRA Pharma SAS, a consumer healthcare company, signed an asset purchase agreement, pursuant to which HRA Pharma will acquire the global rights to the Mederma brand, which includes products across the scar care, stretch marks and skin care categories.

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